Wild Water Car Wash
The ask: Animate a commercial promoting a chain of car washes in Los Angeles, CA called Wild Water Car Wash.
The solution: A light-hearted story about a stray dog that wanders into Wild Water, dirty, and leaves clean as a whistle.
WW’s brand is a subtle throwback to the 50s with their unique brand of customer services akin to mom and pop shops
of yester-year. For that reason we wanted to make something fun and simple, like a short movie about a literal underdog
that is transformed by his experience at Wild Water Car Wash.
Copy Writer: Margaret Schnipper